Privacy Policy

Last updated March 16, 2026

This Privacy Notice for Sentrion, Inc. (doing business as Sentrion) (“we,” “us,” or “our”), describes how and why we might access, collect, store, use, and/or share (“process”) your personal information when you use our services (“Services”), including when you:

Visit our website at sentrion.ai, or any website of ours that links to this Privacy Notice
Register for or use a free trial of our Services
Engage with us in other related ways, including any sales, marketing, or events

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at info@sentrion.ai.

Summary of Key Points

This summary provides key points from our Privacy Notice, but you can find out more details about any of these topics in the sections below.

What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.
Do we process any sensitive personal information? We do not process sensitive personal information.
Do we collect any information from third parties? Yes. We obtain business-to-business (B2B) data from third-party data vendors. This data is derived from publicly available sources and may include company information, job postings, and professional contact details. We do not purchase personal consumer data.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties.
How do we keep your information safe? We have adequate organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure.
What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.
How do you exercise your rights? The easiest way to exercise your rights is by contacting us at info@sentrion.ai. We will consider and act upon any request in accordance with applicable data protection laws.

What Information Do We Collect?
How Do We Process Your Information?
What Legal Bases Do We Rely On to Process Your Personal Information?
When and With Whom Do We Share Your Personal Information?
Do We Use Cookies and Other Tracking Technologies?
Do We Offer Artificial Intelligence-Based Products?
How Do We Handle Your Social Logins?
How Long Do We Keep Your Information?
How Do We Keep Your Information Safe?
Do We Collect Information from Minors?
What Are Your Privacy Rights?
Controls for Do-Not-Track Features
Do United States Residents Have Specific Privacy Rights?
Do Other Regions Have Specific Privacy Rights?
Do We Make Updates to This Notice?
How Can You Contact Us About This Notice?
How Can You Review, Update, or Delete the Data We Collect from You?

1. What Information Do We Collect?

Personal information you disclose to us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you register on the Services (including when you sign up for a free trial), express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Personal Information Provided by You. The personal information we collect may include the following:

Names
Phone numbers
Email addresses
Usernames
Passwords
Contact or authentication data
Billing addresses
Debit/credit card numbers
Company name and job title

Sensitive Information. We do not process sensitive information.

Payment Data. We may collect data necessary to process your payment if you choose to make purchases, such as your payment instrument number and the security code associated with your payment instrument. All payment data is handled and stored by Stripe. You may find their privacy notice at https://stripe.com/privacy.

Free Trial Data. When you sign up for a free trial, we collect your name, email address, company name, and any other information you provide during registration. We use this information to provision your trial account, communicate with you about the trial, and understand how you use the Services during the trial period. If you do not convert to a paid plan, we will retain your trial data for a reasonable period as described in Section 8 before deletion.

Social Media Login Data. We may provide you with the option to register with us using your existing social media account details, like your Facebook, X, or other social media account. If you choose to register in this way, we will collect certain profile information about you from the social media provider, as described in Section 7 below.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information.

The information we collect includes:

Log and Usage Data. Service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services. This may include your IP address, device information, browser type, and information about your activity in the Services (such as date/time stamps, pages and files viewed, searches, and other actions you take).
Device Data. Information about your computer, phone, tablet, or other device you use to access the Services, including your IP address, device and application identification numbers, location, browser type, hardware model, and operating system.

Google API. Our use of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Information collected from third-party sources

In Short: We obtain business-to-business (B2B) data from third-party data vendors. All such data is derived from publicly available sources.

As part of providing our Services, we collect and process B2B data obtained from third-party data vendors. This data is derived exclusively from publicly available sources, such as company websites, public job postings, professional networking profiles, SEC filings, press releases, and other public records.

The types of B2B data we collect from these sources may include:

Company information. Company name, industry, location, size, funding status, technology stack, and other firmographic data.
Job posting data. Publicly listed job openings, including role titles, descriptions, locations, and posting dates.
Professional contact information. Business email addresses, job titles, and professional phone numbers associated with individuals acting in their professional capacity.
Organizational signals. Publicly observable changes such as leadership changes, office expansions, new technology adoption, and hiring trends.

We do not purchase or collect personal consumer data. All third-party data we process relates to individuals in their professional or business capacity. If you believe your professional information has been included in our data and you wish to request its removal, please contact us at info@sentrion.ai.

2. How Do We Process Your Information?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

We process your personal information for a variety of reasons, including:

Account creation and authentication. To facilitate account creation (including free trial accounts) and authentication and otherwise manage user accounts.
Service delivery. To deliver and facilitate delivery of services to you, including provisioning free trial access.
User support. To respond to your inquiries and solve any potential issues you might have with the requested service.
Administrative communications. To send you details about our products and services, changes to our terms and policies, trial expiration notices, and other similar information.
Order management. To fulfill and manage your orders, payments, returns, and exchanges made through the Services.
Marketing communications. To send you marketing and promotional communications, if this is in accordance with your marketing preferences. You can opt out at any time.
Targeted advertising. To develop and display personalized content and advertising tailored to your interests.
Service protection. To keep our Services safe and secure, including fraud monitoring and prevention.
Usage analysis. To identify usage trends so we can improve our Services.
Marketing effectiveness. To determine the effectiveness of our marketing and promotional campaigns.

3. What Legal Bases Do We Rely On to Process Your Information?

In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason to do so under applicable law.

If you are located in the EU or UK

The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on to process your personal information. We may rely on the following:

Consent. We may process your information if you have given us permission to use your personal information for a specific purpose. You can withdraw your consent at any time.
Performance of a Contract. We may process your personal information when we believe it is necessary to fulfill our contractual obligations to you, including providing our Services or free trial access, or at your request prior to entering into a contract with you.
Legitimate Interests. We may process your information when we believe it is reasonably necessary to achieve our legitimate business interests and those interests do not outweigh your rights and freedoms.
Legal Obligations. We may process your information where we believe it is necessary for compliance with our legal obligations.
Vital Interests. We may process your information where we believe it is necessary to protect your vital interests or the vital interests of a third party.

If you are located in Canada

We may process your information if you have given us specific permission (i.e., express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (i.e., implied consent). You can withdraw your consent at any time.

4. When and With Whom Do We Share Your Personal Information?

In Short: We may share information in specific situations described in this section and/or with the following third parties.

Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Service Providers. We may share your information with third-party service providers who perform services on our behalf, such as payment processing (Stripe), analytics, email delivery, hosting, and customer service.
Business Partners. We may share your information with our business partners to offer you certain products, services, or promotions.

5. Do We Use Cookies and Other Tracking Technologies?

In Short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services and your account, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements, tailor advertisements to your interests, or send abandoned shopping cart reminders.

Google Analytics

We may share your information with Google Analytics to track and analyze the use of the Services. To opt out of being tracked by Google Analytics across the Services, visit https://tools.google.com/dlpage/gaoptout. For more information on the privacy practices of Google, please visit the Google Privacy & Terms page.

6. Do We Offer Artificial Intelligence-Based Products?

In Short: We offer products, features, or tools powered by artificial intelligence, machine learning, or similar technologies.

As part of our Services, we offer products, features, or tools powered by artificial intelligence, machine learning, or similar technologies (collectively, “AI Products”). These tools are designed to enhance your experience and provide you with innovative solutions. The terms in this Privacy Notice govern your use of the AI Products within our Services.

Our AI Products are designed for the following functions:

AI-powered account discovery and targeting
Signal-based intent detection and analysis
Automated outreach personalization
Predictive GTM analytics

All personal information processed using our AI Products is handled in line with this Privacy Notice and our agreements with third parties. This ensures high security and safeguards your personal information throughout the process.

7. How Do We Handle Your Social Logins?

In Short: If you choose to register or log in to our Services using a social media account, we may have access to certain information about you.

Our Services offer you the ability to register and log in using your third-party social media account details (like your Facebook or X logins). Where you choose to do this, we will receive certain profile information about you from your social media provider. The profile information we receive may vary depending on the social media provider concerned, but will often include your name, email address, friends list, and profile picture.

We will use the information we receive only for the purposes described in this Privacy Notice or that are otherwise made clear to you on the relevant Services. We recommend that you review their privacy notice to understand how they collect, use, and share your personal information.

8. How Long Do We Keep Your Information?

In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than thirty-two (32) months past the start of the idle period of the user’s account.

Free trial accounts: If you do not convert your free trial to a paid subscription, we will retain your personal information for up to twelve (12) months after the trial expires to allow you to reactivate your account. After this period, we will delete or anonymize your information unless retention is required by law.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

9. How Do We Keep Your Information Safe?

In Short: We aim to protect your personal information through a system of organizational and technical security measures.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. You should only access the Services within a secure environment.

10. Do We Collect Information from Minors?

In Short: We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at info@sentrion.ai.

11. What Are Your Privacy Rights?

In Short: Depending on your state of residence in the US or in some regions, such as the EEA, UK, Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information.

In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision-making. In certain circumstances, you may also have the right to object to the processing of your personal information.

Withdrawing your consent: If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us at info@sentrion.ai.

Opting out of marketing and promotional communications: You can unsubscribe from our marketing and promotional communications at any time by replying “STOP” or “UNSUBSCRIBE” to the SMS messages that we send, or by contacting us. You will then be removed from the marketing lists. However, we may still communicate with you for service-related purposes.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted.

Account Information

If you would at any time like to review or change the information in your account or terminate your account, you can:

Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.

12. Controls for Do-Not-Track Features

Most web browsers and some mobile operating systems include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online.

13. Do United States Residents Have Specific Privacy Rights?

In Short: If you are a resident of certain US states, you may have the right to request access to and receive details about the personal information we maintain about you and how we have processed it, correct inaccuracies, get a copy of, or delete your personal information.

Under certain US state data protection laws, you have rights including:

Right to know whether or not we are processing your personal data
Right to access your personal data
Right to correct inaccuracies in your personal data
Right to request the deletion of your personal data
Right to obtain a copy of the personal data you previously shared with us
Right to non-discrimination for exercising your rights
Right to opt out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling

We have not disclosed, sold, or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. We will not sell or share personal information in the future belonging to website visitors, users, and other consumers.

How to Exercise Your Rights

To exercise these rights, you can contact us by emailing us at info@sentrion.ai, or by referring to the contact details at the bottom of this document. Under certain US state data protection laws, you can designate an authorized agent to make a request on your behalf.

Appeals

Under certain US state data protection laws, if we decline to take action regarding your request, you may appeal our decision by emailing us at info@sentrion.ai. We will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions. If your appeal is denied, you may submit a complaint to your state attorney general.

14. Do Other Regions Have Specific Privacy Rights?

In Short: You may have additional rights based on the country you reside in.

Australia

We collect and process your personal information under the obligations and conditions set by Australia’s Privacy Act 1988 (Privacy Act). At any time, you have the right to request access to or correction of your personal information by contacting us. If you believe we are unlawfully processing your personal information, you have the right to submit a complaint to the Office of the Australian Information Commissioner.

15. Do We Make Updates to This Notice?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated “Revised” date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.

16. How Can You Contact Us About This Notice?

If you have questions or comments about this notice, you may contact our Data Protection Officer (DPO) by email at info@sentrion.ai, or contact us by post at:

Sentrion, Inc.
Data Protection Officer
169 Madison Avenue
New York, NY 10016
United States of America

17. How Can You Review, Update, or Delete the Data We Collect from You?

Based on the applicable laws of your country or state of residence in the US, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. To request to review, update, or delete your personal information, please contact us at info@sentrion.ai.